Telecom giant, Etisalat launches Africa prize for literature


LAGOS, June 5 -- Etisalat, the major telecommunication company of the United Arab Emirates (UAE) with presence in Nigeria, on Wednesday announced the launch of the Etisalat Prize for Literature aimed at recognizing and celebrating writers and other members of the literary community across Africa.

The Etisalat Prize for Literature has been described as the first ever pan-African prize to appreciate first time writers of published fiction novels. The prize will bring together high profile writers, book critics and academics from across the continent and beyond, to identify new writers of African descent irrespective of where they are resident.

Established as a platform to promote creativity and excellence in writing across Africa, Chief Executive Officer, Etisalat Nigeria, Mr Steven Evans told reporters in Lagos that the Prize was created out of the need to give recognition to indigenous works of literature, while also rewarding new entrants and encouraging further participation.

“We have initiated this important project to celebrate literary excellence and creativity in Nigeria and across Africa. We believe literature has the potential to effect change and serve as a catalyst for promoting a cultural revolution,” he said.

Entry qualifications demand that works must be the writer’s first fiction novel of over 30,000 words and which has been published in the last twenty-four months.

Entries for the Fiction Novel category opened on June 5, to publishers who have published a minimum of five authors in the last three years. All entries will be vetted and scrutinized by a panel of four preselected judges chaired by Pumla Gqola, associate professor in the Department of African Literature at the University of the Witwatersrand (South Africa) and of South Africa’s most celebrated intellectuals.

Other judges are Zaks Mda, Professor of Creative writing at the University of Ohio and winner of the Commonwealth Prize, Billy Kahora, Managing Editor of Kwani Trust, of the literary Journal Kwani and Sarah Ladipo Manyika, writer and academic. These judges will work together to select the long list as well as a shortlist of three novels and finally the winner who will be announced in February 2014.

The two categories in which the Prize will be awarded are: the best full-length debut novel, with a minimum of 30,000 words published in English in the last 24 months, and for the best flash fiction work of less than 300 words ( also in English).

During the proramme launch,  Gqola, disclosed that the Prize winner of the first category will be awarded a cash prize of £ 15,000; A Samsung Galaxy Note or iPad; Etisalat sponsored book tour( book reading/singing) in three major cities; Scholarship/Fellowship at the University of East Anglia( a prominent school for creative writing) and an Etisalat engraved Montblanc  Pen.

Mr Evans also stated that 1000 copies of the winning book will be purchased by Etisalat, and distributed to schools across Nigeria.

Accordingly, the winner in the second category will get a £1,000 cash prize; a Samsung Galaxy Note or iPad; and published e-book promoted online and via SMS.

© 2013, GeneAfrique. All rights reserved.

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  1. This is an encouraging move from Etisalat. Kudos to all those who would be competing...and may the best win :)

  2. Fantastic news! When we lived in Nairobi, I fell in love with so many authors across Africa. It's high time there was more recognition of African writers.