Jumia Local by Jumia Nigeria To Sell Made-In-Nigeria Products


In celebration of  Nigeria’s 56th independence anniversary this year, Jumia Nigeria is introducing an online store dedicated solely to made in Nigeria products. The store named Jumia Local is to be launched officially this Saturday, October 1, 2016.

Jumia Local is a social responsibility initiative of Jumia which is aimed at growing the local economy and a way of supporting local entrepreneurs and brands that manufacture or assemble their products in Nigeria. Merchants will be able to sell their products on the site at 0% commission, and their products will be promoted via Jumia’s marketing channels (social media accounts, mobile apps, billboards, and radio).

According to the Head of New Business Development for Jumia Nigeria, Bili Sule, “To build a sustainable and healthy ecosystem for Nigeria, we need to focus on products made in Nigeria. The change starts with each and everyone of us and Jumia will lead the way by taking the responsibility to promote our own Nation’s products.”

The major condition for merchants that want to sell on Jumia Local is that their products must be made or assembled in Nigeria. Another condition is that they have to sell online exclusively through Jumia for the first six months.

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